Lacking any more quick wit about the channel being inefficient middle men, Dell is supplementing its classic direct sales approach.

According to Josh Claman, GM Dell Channels EMEA, the pricing strategy would enable resellers to sell Dell equipment at the same price as Dell and still achieve “good margins.”

Despite being anti-channel for decades, Dell recently signed deals with large European retailers such as Carrefour, DSG and Tesco.

Video of DELL’s Deal for Partners

Computer graphics board maker NVidia buys the dedicated Physics Processing Unit (PPU) maker.

The industry leader in gaming physics technology, AGEIA's PhysX® software is widely adopted with more than 140 PhysX-based games shipping or in development on Sony Playstation 3, Microsoft XBOX 360, Nintendo Wii, and gaming PCs. AGEIA physics software has more than 10,000 registered and active users of the PhysX SDK.

Go NVidia Buys A PPU

 Shuttle showed this at CES and it’ll probably be at CeBIT: an entry level small footprint PC with enviable design flair.

At only $99 in US, the new entry-level Shuttle may sell as fast as fried chicken.

That, and the familiarity of the “KFC” label, encourages American pundits to call Shuttle’s new Linux cube, “Kentucky P.C.”

The colourful Shuttle KPC will bundle an Intel processor, an Intel 945GC chipset, 512MB of memory, and 60GB (or 80GB) HDD.

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