Context recorded a “remarkable” increase in market share in 4GB and 8GB for USBs sold in Feb. ’08, says their research covering UK, France and Germany.

The share of 4GB went up to 27% in Feb. (compared to 17% in Jan., 12% last Nov.) narrowing the gap with 2GB (29% share in Feb. but stable the last five months).

8GB, with only 2% share last Nov., jumped to 8% in Feb. and 512MB plummeted from 6% in Nov. to only 0.3% in February.

Prices dropped by 29% from June 2007 (Euro 15.09 excl. tax) to February 2008 (Euro 10.70) (and by 30% if you look from Sept. 2007, at Euro 15.32.)

The ASP of 4GB USB memory dropped to Euro 13.84 in Feb. 2008, from Euro 21.50 (last Dec.) and Euro 30.45 (Sept. ’07). This trend (sinking prices) tracks in all major capacities, even 8GB, 16GB and 32GB.

Go Context on USB Trends

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