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Maplin Rolls Out "Smart Life" Rebranding

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Maplin announces the rollout of its "store of the future" rebranding initiative, following "significant" improvements in both sales and footfall at refurbished outlets.

Maplin futureDesigned by 20.20, the "store of the future" format made its debut on November 2016 in The Beehive Centre, Cambridge. Since then it was adapted and refined at 6 other stores in Staines, Sittingbourne, Crewe, Salford, Oxford and Chesterfield. Maplin says these stores have seen an average Y-o-Y sales increase of 15%, as well as an 18% increase in footfall.

The store format features interactive digital displays developed by SignStix. Maplin says the Cambridge Beehive outlet saw over 20000 digital interactions with the smart home kit on display, with customers interacting with the technology and getting advice from store staff.

How to Sell More B2B-- via Amazon Business...

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Amazon Business will run a workshop at IFA Global Markets, Station Berlin, Sept. 3-6th.

Amazon BusinessNow sellers can expand their B2B sales via Amazon Business and benefit from new features that tailor offers to the needs of business customers--offers like business-specific pricing, quantity discounts and exclusive business offers.

The free workshop (registration required, limited to 40 at a time) will show you how to get new business customers using Amazon Business-- and how to tailor your business offers and increase your sales conversion.

Amazon Business wants you to benefit from higher visibility of your business offers and from lower fees on high volume transactions.

Intel Unveils 8th Generation Core Chips

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The solar eclipse taking place over N. America brings about the launch of the 8th generation Intel Core chips, starting with mobile processors promising a 40% performance boost over the previous generation.

Intel chip Designed for notebooks and hybrid devices, the "U-series" consists of 4 processors featuring a thermal design power (TDP) of 15W. Intel says the new Core i5 and i7 processors can lead to notebooks and tablets with up to 10 hours of battery life, as well as the aforementioned performance boost.

All the revealed processors are quad-core, with support for 8 threads and updated UHD 620 graphics. This makes them more suited for games, 4K video playback, VR and video editing. The Core i7-8650U and i7-8550U have 1.9 and 1.8GHz base clock speeds respectively (up to 4.2 and 4.0GHz in boost mode) and also include 8mb of L3 cache.

Samsung Intros Portable SSD T5

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Samsung announces a successor to the Portable SSD T3-- the Portable SSD T5, with transfer speeds leveraging on the USB 3.1 gent 2 interface to reach up to 540 MBps.

Samsung Portable T5The T5 is a small device measuring around the size of a business card. It weighs 51g, offers up to 2TB capacity and includes AES 256-bit hardware encryption to ensure the protection of sensitive data. Also included is Dynamic Thermal Guard Protection technology, which monitors and manages operating temperature in order to reduce overheating.

The "Bothie" Taking Nokia 8

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HMD Global hopes to introduce a new word with the launch of the Nokia 8, its first Nokia-branded Android flagship-- "bothie," or a photo taken by both front and rear cameras, simultaneously.

Nokia 8Attempts at terminology aside, the Nokia 8 is the Finnish company's take on the likes of Apple and Samsung. It is a 5.3-inch device with an aluminium unibody, inside of which are a 2560 x 1440 resolution LCD display, Snapdragon 835 processor, 4GB RAM, 64GB storage (expandable to 256GB via microSD card) and a 3090mAh battery. The software of choice is stock Android 7 (aka Nougat).

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